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PurpleSec Founder Jason Firch Announces Move To Chief Marketing Officer; Names New CEO
WASHINGTON, DC – FEBRUARY 19, 2025 – PurpleSec, a veteran-owned cybersecurity company focused on making enterprise-grade security accessible to SMBs and startups, today announced that Jason Firch, current CEO and founder of PurpleSec, will be stepping down from the role of CEO and moving to President & Chief Marketing Officer.
Jason will act as interim CEO while duties are transferred to PurpleSec’s incoming CEO, Geoff Hancock.

“This is an exciting period of opportunity and growth for PurpleSec,” said Jason. “For the past five years I’ve seen PurpleSec through its startup years by building, delivering, and marketing our services. The company has outgrown my abilities to keep up with the next chapter of our growth.”
Joshua Selvidge, PurpleSec’s Managing Partner and CTO, expressed enthusiasm for the transition: “As we continue to innovate and expand our technical capabilities, having Jason focus on marketing is a strategic advantage. His proven track record in building our brand awareness and driving growth through digital channels will be crucial for our next phase of expansion.”
Incoming CEO Geoff Hancock shared his vision for the company: “PurpleSec’s mission of empowering small businesses with accessible, enterprise-grade cybersecurity solutions deeply resonates with me. I’m thrilled to join a team that truly understands cybersecurity and shares my passion for protecting those who need it most. I look forward to building upon the strong foundation Jason has established and developing innovative solutions for the future.”
During his tenure as CEO, Jason led PurpleSec to significant achievements, establishing the company as an authoritative name in cybersecurity. Under his leadership, PurpleSec has experienced substantial revenue growth, expanded its brand awareness, and developed innovative security solutions. “By refocusing my efforts to focus fully on marketing and the growth of our channel partners, we will be able to grow our reach and impact in the market.”
Jason Firch is a veteran digital marketer, entrepreneur, and seasoned cybersecurity executive with over a decade of experience. As the founder and President of PurpleSec, he leverages his expertise to drive innovation in the cybersecurity sector.
Jason’s career is marked by successful development and implementation of digital, inbound, paid, social media, and content marketing strategies that effectively drive demand. His educational background includes both an MBA and BA with a focus on marketing from the Bloomsburg University of Pennsylvania.
Jason’s professional accomplishments extend to multiple sales awards and publication in an international business journal. Beyond his role at PurpleSec, he hosts the “Security Beyond The Checkbox” podcast, contributes regularly to the PurpleSec blog, and dedicates time to helping nonprofits enhance their online marketing efforts.
About PurpleSec
Founded in 2019, PurpleSec is a veteran-owned cybersecurity company with a mission to help SMBs and startups affordably meet their security requirements. Through its flagship solution, Defiance XDR™, and comprehensive service offerings including Virtual CISO services, Vulnerability Management, and Penetration Testing, PurpleSec makes enterprise-grade security accessible to organizations of all sizes.
PurpleSec’s leadership is comprised of certified professionals bringing an average of 20 years of security experience to help clients navigate the complexities of modern cybersecurity and AI challenges.
Media Contact
Attention: Jason Firch
Email: [email protected]
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